Founder, Lisa Cagliostro, has been in the beauty industry for over 25 years. Lisa opened her first salon in her early twenties. Working with Olympic athletes, politicians, television personalities, and doctors, Lisa also worked as a beauty director for a magazine, where she created before and after makeovers and wrote a beauty column.

Lisa's clients always asked for referrals and for product recommendations. Lisa interacted with many professionals in the beauty and medical industry so therefore she was able to direct her clients to these other resources. It became her dream to have all her favorite professionals under one roof, hence Sono Bellezza.